📰 Alice Really Is a Nice Guy – Cover Feature : Sep 1972

Disc Music Newspaper, Sep 30, 1972

Disc Music Newspaper ran a major cover feature titled “Alice Really Is a Nice Guy,” presenting the Alice Cooper Group at full School’s Out‑era velocity. The package was substantial: a four‑page feature, an exclusive poster, and a full‑page advert for “Elected.”

The feature included:

A prominent cover placement, reframing Alice’s notorious stage persona with a surprisingly warm, human angle

Four pages of interviews, photos, and reportage, capturing the band’s humour, exhaustion, and creative spark during their busiest year

A pull‑out or centre‑spread poster, typical of Disc’s fan‑friendly editorial style

A full‑page “Elected” advert, signalling the launch of the band’s satirical 1972 campaign single

Contextual coverage of the band’s UK presence, chart success, and growing media fascination

A richly assembled press package, the Sep 30, 1972 Disc feature helped balance the band’s shock‑rock reputation with a more personable narrative — just as the Elected campaign was about to dominate headlines.