David Bowie Broadcast Advert (April 25 1976)
- David Bowie

- May 6, 1976
- 1 min read
Publication: Rolling Stone
Date: May 6 1976
Country: United States Section / Pages: Full‑Page Advert Title: DIR Presents David Bowie – King Biscuit Flower Hour Broadcast
Overview
This Rolling Stone full‑page advert from May 6 1976 promotes the April 25 broadcast of David Bowie Live on the King Biscuit Flower Hour, marking the beginning of the syndicated radio show’s fourth year. The design features a dramatic grayscale composition: Bowie’s profile in silhouette layered over a live microphone shot, evoking the theatrical minimalism of his Station to Station era.
The advert lists dozens of participating radio stations across the United States, underscoring the scale of Bowie’s reach in mid‑1976. Sponsors .

Pioneer High Fidelity and Scotch Recording Tape (3M Company) appear at the base, reflecting the broadcast’s high‑quality production values and Bowie’s alignment with cutting‑edge audio technology
Broadcast Details — David Bowie
Live on King Biscuit Flower Hour
Event Date: Sunday, April 25 1976 Duration: 90 minutes Format: Syndicated Radio Concert Produced by: DIR Broadcasting Contact: Bob Meyrowitz, Mary Koster, Allan Pepper Location: 135 W. 50th Street, New York City
Design Notes
The advert’s layout mirrors Bowie’s Station to Station aesthetic — stark contrasts, clean typography, and a sense of motion between light and shadow. The dual imagery of Bowie’s face and microphone captures his transformation from glam icon to avant‑garde performer.
Sources — David Bowie – King Biscuit Flower Hour Advert
(Rolling Stone May 6 1976)
Publication data sourced from Rolling Stone archives (1976)
Broadcast information from DIR Broadcasting records
Historical context compiled from US music‑press references
Related Material — David Bowie – King Biscuit Flower Hour Advert
(Rolling Stone May 6 1976)
Associated Era: Station to Station (1976)
Related Press: Melody Maker – May 1 1976, Record Mirror – May 5 1979
Additional broadcast listings and promotional material archived in the Chronicle
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© Copyright Notice — David Bowie – King Biscuit Flower Hour Advert (Rolling Stone May 6 1976)**
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