Look Wot You Dun Another No.1 Review: 1972

Slade's Second No. 1 Hope

Published in the UK on January 22, 1972, New Musical Express’s one-page single review of Slade’s “Look Wot You Dun” (Polydor) predicted it could be another No. 1 hit. The enthusiastic review praised the track as “immensely catchy,” heavily laden with the same successful gimmicks as their previous single “Coz I Luv You” — including the ungrammatical but colloquial title and that startling pistol-shot beat. The reviewer noted that while the routine was similar to the earlier hit, it was unlikely to hinder its success. The outcome would largely depend on competition from the new T. Rex single, but Slade’s offering was described as good, honest, unpretentious, enormously entertaining, and thoroughly irresistible pop.

Exact Text from the Review

SLADE: Look Wot You Dun (Polydor).

ANOTHER No. 1 hit for Slade? Well, it could be! On the strength of their current popularity, I'm sure Slade would have no trouble in securing a chart placing even if they recorded diabolical material. In actual fact, this is an immensely catchy number.

It's heavily laden with the same sort of gimmicks that proved SO successful on their previous single — ungrammatical but colloquial title, and that startling pistol-shot beat.

If there's any fault at all, it's that this routine is too much like "Cos I Love You" but I don't think that's likely to prove any obstacle.

Whether or not it reaches the top spot depends, to a large extent, on the new T. Rex single. But this is good honest pop — unpretentious, enormously entertaining and thoroughly irresistible.

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