đź“° Ziggy Stardust Find True Happiness - Advert : Jun. 1972
- David Bowie
- Jun 17, 1972
- 2 min read
A dramatic full-page RCA Records advertisement for David Bowie’s album *The Rise And Fall Of Ziggy Stardust And The Spiders From Mars*, featuring the now-iconic Ziggy pose and witty promotional copy.
Can a young guy who went through truly incredible “Changes” and made it all “Hunky Dory” ever find true happiness as a “Starman”?
Record Mirror
Date: June 17, 1972
Length: 3 min read
đź“° Key Highlights
• Iconic full-page photograph of David Bowie as Ziggy Stardust seated on a stool
• Playful headline referencing “Changes”, “Hunky Dory” and “Starman”
• Promotion for the album *The Rise And Fall Of Ziggy Stardust And The Spiders From Mars* (SF 8287)
• Announcement of Bowie’s July 8th charity show at the Royal Festival Hall in aid of Friends of the Earth
• Classic RCA and Gem Productions branding
đź“° Overview
Published on June 17, 1972, this advert in Record Mirror used striking imagery and clever wording to build excitement for Bowie’s groundbreaking Ziggy Stardust album during the early summer of glam’s explosion.
đź“° Source Details
Publication / Venue: Record Mirror
Date: June 17, 1972
Format: Full-page record company advertisement
Provenance Notes: Original 1972 Record Mirror advert from RCA Records.
đź“° The Story
The advert showcases one of the most memorable Ziggy images while playfully questioning Bowie’s character’s search for happiness, simultaneously promoting the album and the upcoming benefit concert at the Royal Festival Hall.
đź“° Visual Archive
Large, high-contrast black-and-white photograph of David Bowie as Ziggy Stardust in an open floral jacket, white trousers and platform boots, posed dramatically on a stool with one leg raised, plus a small inset image of the album cover.
đź“° Related
For more similar posts, check out the tags at the bottom of the page.
đź“° Closing Notes
This June 1972 Record Mirror advert perfectly captures the electric early days of Ziggy-mania — bold, theatrical, and already feeling like a cultural milestone.
đź“ť Copyright Notice
All magazine scans, photographs, and original text excerpts referenced in this entry remain the property of their respective copyright holders. This Chronicle entry is a transformative, non-commercial archival summary created for historical documentation and educational reference. No ownership of the original material is claimed or implied.
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