David Bowie (August 20, 1972) – “Extra Show Announced” Concert Advert – Record Mirror

This Record Mirror advertisement from July 1972 announces an additional London performance by David Bowie following the sell‑out of his August 19 show. The extra date, August 20 at 7:30 p.m., features Roxy Music and Lloyd Watson as supporting acts, marking a significant moment in Bowie’s early 1970s live career.

Publication: Record Mirror   Date: July 29 1972 Country: United Kingdom

Presented by promoter Mel Bush, the advert highlights Bowie’s growing popularity during his Ziggy Stardust era.

The original Saturday show at London’s Rainbow Theatre sold out, prompting the addition of a Sunday performance.

Ticket prices ranged from 75p to £1.50, available at the Rainbow Box Office on Seven Sisters Road.

The minimalist design uses bold black lettering on cream‑toned paper, with Bowie’s name dominating the layout. Beneath it, Roxy Music and Lloyd Watson are listed as supporting acts — both emerging talents within Britain’s glam‑rock scene. The advert’s straightforward typography and absence of imagery reflect the practical style of early 1970s concert promotion, focused on clarity and impact.

CONTEXT AND NOTES  

By mid‑1972, Bowie’s The Rise and Fall of Ziggy Stardust and the Spiders from Mars had propelled him to stardom.

His Rainbow Theatre shows were among the most talked‑about live events of the year, blending theatricality with rock innovation. Roxy Music, then newly formed, shared the bill — a pairing that symbolised the creative explosion of British glam rock.

This advert captures the excitement surrounding Bowie’s ascent and the cultural energy of London’s live music scene, where artists like him and Roxy Music were redefining performance art and style.

FEATURE HIGHLIGHTS   Event: David Bowie live at Rainbow Theatre – Extra Show Added

Era: 1972 – Ziggy Stardust / Glam Rock Peak Tone: Promotional, bold, and direct Photography: None – text‑only advertisement with strong typographic emphasis

WHAT THE CLIPPING SHOWS

• Announcement of Bowie’s sold‑out Rainbow Theatre concert

• Added Sunday show with Roxy Music and Lloyd Watson

• Ticket prices and venue details for London fans

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