David Bowie (July 19, 1975) “Now where’s he at?” – Advertisement for The Sunday Times Magazine (UK)

Full-page promotional advertisement in a UK publication teasing a major feature in The Sunday Times Magazine with the headline “Now where’s he at?” and promoting an exclusive Bowie interview from Los Angeles.

Publication: UK Newspaper / Magazine Supplement Promo

Date: July 19, 1975

Country: United Kingdom Section / Pages: Advertisement

Title: Now where’s he at?

THE STORY

This striking advert promotes the upcoming in-depth article in The Sunday Times Magazine, asking whether Ziggy Stardust has “come to earth” and highlighting big pictures and an exclusive L.A. interview with David Bowie.

CONTEXT AND NOTES

A clever teaser ad designed to drive readers to buy The Sunday Times Magazine. It reflects the huge media interest in Bowie during the Young Americans era and how mainstream publications were eager to cover his ever-changing persona.

FEATURE HIGHLIGHTS

Event: Promotional Teaser Advertisement

Era: Young Americans Period Tone: Mysterious, provocative Photography: Dramatic split-image portrait of Bowie (graphic silhouette on one side, colour/plaid jacket on the other)

WHAT THE CLIPPING SHOWS

Full-page advert with bold headline “Now where’s he at?”, eye-catching Bowie imagery, and promotional text for the Sunday Times feature.

RELATED MATERIAL

• David Bowie (July 26, 1975) “FAME” – New Single Advertisement – Melody Maker (UK)

• David Bowie (August 2, 1975) “Did we use him? Did we abuse him?” – New Musical Express (UK)

• David Bowie (1975) “Young Americans” – Smash Hits “Request Spot” (Lyrics Feature)

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