David Bowie: (Spaceboy)

This advertisement exemplifies how Bowie’s visual persona transcended music, influencing graphic design and magazine marketing. The Pierrot image became one of the most recognisable motifs of his career, appearing across press, posters, and album art. Its inclusion in NME’s subscription campaign underscores Bowie’s role as a cultural touchstone bridging art and commerce.

SOURCE DETAILS Publication: Melody Maker Date: July 19 1980 Country: United Kingdom Section / Pages: News Feature Title: ‘Scary Monsters’ Is Bowie’s Newie This Melody Maker article announces David Bowie’s forthcoming album Scary Monsters (and Super Creeps) and his new phase as both musician and actor. The piece highlights Bowie’s dual focus: the release of his next LP and his American stage debut in The Elephant Man. The article details that Scary Monsters was produced by B

A full‑page RCA advertisement from Rolling Stone promoting David Bowie’s album “Lodger,” published on July 12 1979. The design captures the surreal, kinetic energy of Bowie’s late‑1970s period, combining motion, typography, and conceptual imagery to reflect the album’s restless spirit.

A full‑page black‑and‑white advertisement promoting David Bowie’s new single “DJ,” taken from his album Lodger, featuring a striking image of Bowie in motion with the letters “DJ” painted in light behind him.

RELEASE INFORMATION Released July 6, 1979 7" Vinyl Single Reference: UK: BOW 3 / PB 9412 7" UK Vinyl A. D.J. (David Bowie, Brian Eno, Carlos Alomar) B. Repetition (David Bowie) Notes RCA UK officially released about 3000 copies in green vinyl. UK Variants Demonstration printed label with four prongs Commercial four prongs and solid center CHART PERFORMANCE UK: Peak position 29 First Chart Date: July 21, 1979 Weeks on chart: 5 July 21, 1979 – 29 July 28, 1979 – 31 August 4, 19

Full-page promotional advertisement for David Bowie’s new album Lodger, featuring a dynamic and artistic photograph of Bowie. PUBLICATION: Date: June 16, 1979 Country: United Kingdom Section / Pages: Full-Page Advertisement (Page 13) Title: LODGER THE STORY The ad displays a full-length image of David Bowie in an energetic pose against a graph-paper grid background, promoting his latest studio album Lodger (catalogue BOW LP1). It includes a “POST CARD” style layout encouragin

Full-page promotional advertisement for David Bowie’s new album Lodger, featuring a dynamic and artistic photograph of Bowie Date: June 9, 1979 Country: United Kingdom Section / Pages: Full-Page Advertisement Title: LODGER THE STORY The ad displays a full-length image of David Bowie in an energetic, dramatic pose against a graph-paper grid background, promoting his latest studio album Lodger (catalogue BOW LP1). It uses a creative “POST CARD” layout design. CONTEXT AND NOTES

Full-page promotional advertisement in Melody Maker for David Bowie’s new album Lodger, the final part of the Berlin Trilogy. PUBLICATION: Melody Maker Date: June 2, 1979 Country: United Kingdom Section / Pages: Advertisement / Promo Page Title: LODGER — David Bowie New Album Available now THE STORY This dynamic ad features a striking full-body photograph of Bowie in a dramatic mid-movement pose against a grid background, promoting the immediate availability of Lodger. The a

A full-page album review from Melody Maker dated May 26, 1979, examining David Bowie’s Lodger, the final instalment of his Berlin Trilogy. SOURCE DETAILS Publication: Melody Maker Date: May 26, 1979 Country: United Kingdom Section / Pages: Album Review THE STORY The review describes Lodger as a bold, adventurous work that blends art-rock with global influences. It highlights Bowie’s themes of travel, alienation, and cultural collage, while praising the album’s experimental ed

A striking full-page advertisement from Melody Maker promoting David Bowie’s new album Lodger, the final instalment of his Berlin Trilogy.