David Bowie (June 10, 1978) “BOOK OF BOWIE” – Melody Maker Advertisement (UK)

A full-page promotional advertisement in Melody Maker for the new official “Book of Bowie” — a major publication featuring rare colour pictures, interviews, and in-depth analysis of his career

PUBLICATION

Publication: Melody Maker

Date: June 10, 1978

Country: United Kingdom

Section / Pages: Advertisement / Promo Page

Title: BOOK OF BOWIE

THE STORY

The ad promotes a comprehensive new book on David Bowie with the tagline “All you ever wanted to know about Bowie…” It highlights exclusive content including great colour pictures, the full story of his rise to fame, and interviews with people who know him best.

CONTEXT AND NOTES

Released during Bowie’s 1978 world tour, this book tie-in capitalised on his continued popularity and the public’s fascination with his ever-evolving persona. Melody Maker was one of the key UK music papers heavily covering Bowie throughout the 1970s.

FEATURE HIGHLIGHTS

Event: Book Promotion / Advertisement Era: 1978 Stage Tour Period Tone: Exciting, collector-focused Photography: Large smiling close-up of Bowie in white hat and shirt, holding a microphone

WHAT THE CLIPPING SHOWS

Full Melody Maker advertisement page with bold “BOOK OF BOWIE” headline, prominent photo of Bowie, and promotional text

RELATED MATERIAL

• David Bowie (June 14, 1978) “Bowie’s back on tour. Catch him at Boots prices.” – Boots Advertisement (UK)

• David Bowie (June 13, 1978) “Ziggy is now a dramatic crooner with a new story” – Rolling Stone (US)

• David Bowie (June 24, 1978) “FAIR DEAL — The man who sold out the world?” – Sounds (UK)

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