A sleek, futuristic full‑page advert announcing David Bowie’s hours… album, highlighting its holographic artwork, innovative packaging, and the launch of a major 24‑bit remaster campaign WRITER / ARTIST / DATE / LENGTH Writer: Virgin Records Promotional Team Artist: David Bowie Date: October 4, 1999 Length: 5 min read OVERVIEW Published around October 4, 1999, this advert launched David Bowie’s hours…, his first album of the new millennium era. The design features a hologra

A striking full‑page EMI Records advert announcing the 24‑bit digital remaster release of David Bowie’s 17 studio albums, spanning 1969–1989, presented as a definitive catalogue reissue campaign. WRITER / ARTIST / DATE / LENGTH Writer: EMI Records Promotional Team Artist: David Bowie Date: September 6–20, 1999 Length: 4 min read OVERVIEW Published in the UK press during September 1999, this advert announced the release of Bowie’s 17 studio albums, newly remastered to 24‑bit

A vivid, technical, and personal portrait of Reeves Gabrels, exploring his creative partnership with David Bowie during the Earthling era — a fusion of avant‑garde guitar experimentation and digital innovation. Publication: Guitarist Magazine Date: May 1, 1997 Country: United Kingdom Section / Page: Feature pp. 46–47 Format: Interview / Profile / Photo Feature What the Clipping Shows The opening spread introduces Gabrels’ collaboration with Bowie, framed by the headline “Eart

A vivid New Musical Express feature capturing David Bowie’s late‑1990s resurgence, reflecting on his creative vitality and stage presence during the Earthling era. WRITER / ARTIST / DATE / LENGTH Writer: New Musical Express Editorial Team Artist: David Bowie Date: January 25, 1997 Length: 5 min read OVERVIEW Published on January 25, 1997, this NME article titled “Old Boys Keep Swinging” examined Bowie’s renewed energy and relevance as he entered his fifties. The feature exp

Publication: New Musical Express Date: January 20 1997 Country: United Kingdom Section / Page: Advertisement Page Format: Single Release Promotion / Full‑Page Advert Overview A minimalist New Musical Express advertisement announcing the release of David Bowie’s single Little Wonder, the lead track from his 1997 album Earthling. The design is stark and ethereal — a blurred cross and circular form rendered in monochrome, evoking the industrial‑spiritual aesthetic of Bowie’s lat

he advert’s mirrored imagery and layered text reflect the album’s themes of identity, duality, and reinvention. Its bold purple palette and sharp design language situate Bowie firmly within the visual world of early‑90s pop sophistication.

Virgin Megastores played a central role in the UK rollout, offering early listening‑post previews beginning March 29 — a full week before the album’s release. This strategy positioned Bowie directly in front of high‑traffic retail audiences, generating excitement and word‑of‑mouth anticipation.

Two generations of British art‑pop collide in a conversation that is equal parts confession, provocation, and mutual admiration.

In March 1993, Bowie re‑entered the spotlight with a mirrored gaze and a message of urgency — “Jump They Say” was both a warning and a rebirth.

In 1993, Bowie and Brett met as idol and inheritor — two artists bound by glamour, ambition, and the strange electricity of pop stardom.