David Bowie (June 9, 1979) “Lodger” Advertisement – Melody Maker (UK)

Full-page promotional advertisement for David Bowie’s new album Lodger, featuring a dynamic and artistic photograph of Bowie

Date: June 9, 1979

Country: United Kingdom

Section / Pages: Full-Page Advertisement

Title: LODGER

THE STORY 

The ad displays a full-length image of David Bowie in an energetic, dramatic pose against a graph-paper grid background, promoting his latest studio album Lodger (catalogue BOW LP1). It uses a creative “POST CARD” layout design.

CONTEXT AND NOTES 

This advertisement appeared during the promotion of Lodger, the final album in Bowie’s influential Berlin Trilogy. The bold artistic presentation was typical of late-1970s music marketing, emphasizing Bowie’s continued experimental and visual creativity.

FEATURE HIGHLIGHTS

Event: Full-Page Album Advertisement Era: Lodger / Berlin Trilogy Era (1979) Tone: Artistic, dynamic, minimalist Photography: Striking studio shot of Bowie in motion

Key Quote: “David Bowie New Album Available now”

WHAT THE CLIPPING SHOWS

Full-page Melody Maker advertisement with a large dramatic black-and-white photo of Bowie, bold typography, and promotional text for Lodger. Visible fold creases typical of 1979 music papers.

RELATED MATERIAL

• David Bowie (June 16, 1979) “Lodger” Advertisement – NME (UK)

• David Bowie (June 24, 1978) “Bowie: two hours and ten minutes of excellence” – NME (UK)

• David Bowie (June 6, 1974) “Diamond Dogs” Advertisement – Rolling Stone (US)

• 
  

Also see tabs at the foot of this post.

All magazine scans, photographs and original text excerpts remain the property of their respective copyright holders. This entry is a transformative, non-commercial archival summary created for historical documentation and educational reference.